From Scratch: Our Flagship Story
Building something from scratch—now there’s a concept we know well at The Women’s Bakery. From our founders who built our Bakery in A Box model from the ground up, to the women in each of our bakery locations around East Africa that bake highly nutritious bread from locally sourced ingredients: we build things from scratch daily. It’s part of our culture: we push, strive, overcome and accomplish in order to further our mission of empowering women through business and education.
We are strong women baking bread... and building financial models, breaking into new markets, recipe testing, operating, organizing, and training. The list is endless.
Our most recent building project, quite literally, has been our effort to create a new Flagship Bakery: a space to propel our brand, display the ultimate success of our model, and sell nutritious bread. The Women’s Bakery Flagship is an inviting environment for Kigali, Rwanda customers to enjoy, interact and collaborate in while learning about and supporting our social enterprise model. It’s a space with higher production capacity to meet growing market demands, a hub for TWB product and marketing innovation, a centralized training center for future TWB programs, a single office location for cohesion as a bakery and organization.
It’s a model for TWB bakeries everywhere.
Building something from scratch takes work. It takes grit. It takes passion and endurance. But those are things that the staff at The Women’s Bakery embodies well. It has been an inspiration to see everyone put their hands to the challenging task of doing something we’ve never done before. But we’re doing it. We’re building it up from scratch: design, processes, systems, products. And it’s going to be AWESOME. It’s going to showcase #breadpower and we cannot wait to share it with you.
Coming soon, The Women’s Bakery Flagship.
